Competition in the Taxi & Minicab Sector for West London

12 May 2011

Leading Route Cars has been in operation now for almost two years.  In that time, the business has grown from one driver to 23 and back down to single-digits again, then back up.  To say its been a rollercoaster ride would be an understatement.

With over ten business account customers, an outsourced call centre operation and great positions within the major search engines for local and airport search terms, the company is faring well in the current economic climate.

Competition in this sector is fierce as you can see from the snippet from Google Maps below.  Each red dot represents a minicab company in this part of West London and its not that big an area.

west london taxis

The quality of LRC cars, the reliability of LRC drivers and the customer service delivered by the entire LRC team (not to mention the brilliant text messages) is what makes the difference despite the competition.  Delivering value works, even in the London minicab industry.

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